【作者】 张秋娟；

【导师】 郭伟；

【作者基本信息】 燕山大学 ， 旅游管理， 2010， 硕士

【摘要】 区域旅游文化生态位是从区域旅游文化角度出发,多因素、多角度予以评析,谋求整体旅游文化良性发展和总体水平的提高,实现区域旅游文化的可持续发展。首先从概念上对旅游文化进行界定,从而确定了本文研究的主要对象。同时对于本文涉及到的名词和所依托的相关理论进行综述,并对国内外旅游文化、生态位理论、区域旅游竞合模式的研究现状进行总结,为本文的研究奠定了理论基础。其次,分析河北省区域旅游文化发展现状,构建区域旅游文化生态位评价指标体系。分析了河北省区域旅游文化发展所具有的优势和劣势。依据旅游文化的内涵和构成要素,从旅游文化资源维、旅游市场维、社会经济环境维、社会人文环境维四个方面共32个指标构建区域旅游文化生态位三层评价体系。再次,测评河北省11个城市的旅游文化生态位。在方法的选择上,选用层次分析法确定指标权重,运用生态位态势模型计算出各城市的旅游文化生态位,比较各城市不同维度的生态位数值以及综合生态位,然后应用聚类分析,分析所得数据,根据分析结果把河北省11个旅游城市划分成不同的类型,分析每种类型所具有的优劣及发展潜力。最后,基于生态位理论,构建河北省区域旅游文化竞合模型,各城市应该积极采取生态位分离、扩充、泛化及特化等策略来优化竞合关系以进行准确定位,使各城市形成具有一定差异的生态位,实现河北省区域旅游文化的可持续发展。更多还原

【Abstract】 Regional tourism-cultural niche is form the angle of regional tourism-culture, multi-factor and multi-angle to be analysis, in order to seek an overall healthy development for tourism cultural and the overall level of increase, in the end to achieve the sustainable development of regional tourism-cultural.First of all, the paper defines the meaning of tourism-culture to make sure the researching object. And overview the research of domestic and foreign scholars in the tourism-cultural and research directions, and competing models of regional, to, analysis the important status and role of the tourism-culture in tourism development. The paper introduced niche theory into the regional tourism-cultural studies, and use of the quantitative method to reach the tourism-culture, pointed out that competition cooperation in regional tourism is the inevitable trend of development of tourism-cultural.Secondly, the paper analysis the development status of regional tourism-cultural in Hebei Province, and builds the evaluation index system of regional tourism-cultural niche. Then analysis the advantages and disadvantages of regional tourism-cultural development in Hebei Province. Based on the connotation and elements of tourism-cultural, build three-tier evaluation system of regional tourism-cultural niche which includes a total of 32 indicators in tourism-cultural resources, tourism market, socio-economic environment and social and human environment.Thirdly, evaluated the regional tourism-culture niche in Hebei Province. Used of AHP to determine index weight, and used of niche models calculated for each urban area’s tourism-cultural niche, then compared the different dimensions niche of urban areas, as well as an integrated niche, and applied cluster to analysis of the dates. According to results to divided 11 tourist cities in Hebei Province into different categories to analyze the advantages of each categories and the potential for development. Finally, based on niche theories to build a competition and cooperation mode of regional tourism-cultural of Hebei Province. Regions should actively adopt niche separation, expand, generalization and specialization strategies such as to optimize the competing relations in order to accurately locate, in order to formation regional differences in niche and improve the development of overall system of tourism-culture.更多还原