【作者】 李春明；

【导师】 孙德梅；

【作者基本信息】 哈尔滨工程大学 ， 工商管理， 2002， 硕士

【摘要】 大庆油田企业文化建设具有悠久的历史，“大庆精神”享誉国内外。在企业内外环境发生重大变化的情况下，大庆油田有限责任公司必须在继承优良传统的基础上，对现有企业文化进行创新，即进行微观再造与重塑。本文以企业文化理论为指导，坚持实事求是的思想，以时代进步为标尺，对大庆油田企业文化现状进行了客观和理性的分析诊断，肯定企业文化的精华，指出不完善因素及改进方向。并从分析企业文化目标模式的概念、内涵、选择入手，对企业文化创新的整体思路作了规划设计，提出了重建企业文化体系的基本构架及实施原则，同时建议以大庆油田有限责任公司改制上市为企业文化变革的转折点和推进时机，进而构筑具有时代特征的充满生机的企业文化，提升企业的核心竞争力，促进大庆油田有限责任公司在今后的市场竞争中阔步前进，实现可持续发展。更多还原

【Abstract】 The construction of enterprise culture of Daqing oilfield has a long history and "Daqing spirit" is honored home and abroad. Under the circumstances of great environmental changes both inside and outside the enterprise, it is advisable for Daqing Oilfield Company Limited to innovate the existing enterprise culture on the basis of inheriting the excellent traditions: a micro-recreation and reconstruction of it. This paper is guided by the theory of enterprise culture and lays emphasis upon "seeking truth from facts". With a standard of the progress of time, an objective and reasonable diagnosis is conducted about the current culture condition of the company. The cream of the enterprise culture is affirmed with its imperfectness and improvement pointed out. Through analyzing the concepts, connotation and choice of target model of enterprise culture, there has been set forth a planning design of the whole conception of enterprise culture innovation and a basic pattern and enforcement principles for reconstructing the enterprise culture system. Meanwhile, it is suggested that the change of system and the entry into market of Daqing Oilfield Company Limited be taken as a turning point and a chance of advancement to build up a vigorous enterprise culture of epochal character and increase the core competitiveness of the enterprise. Hence, stimulating the company to stride forward in the coming market competition and realizing the sustainable development.更多还原