国有房地产企业组织变革案例研究

【作者】 钟宏伟；

【导师】 井润田；

【作者基本信息】 电子科技大学 ， 工商管理， 2010， 硕士

【摘要】 激烈的市场竞争以及国际化趋势推动着企业不断完善其内部组织结构。无论是国有大中型企业,还是民营企业,他们都需要在内部管理机制上有进一步突破和创新。国企为了适应全球化、知识经济的挑战必须进行组织形式、经营方式和智力基础设施的变革。组织变革虽然是一个企业经久不衰的研究课题,在理论研究与实践中,也有很多专家和学者总结出了组织变革的不同模式和模型。如“解冻—变革—再冻结”三阶段模式、卡斯特模式、循环适应模式、系统变革模型、流程再造模型等等。但是应该看到,事物在其普遍性的规律中也存在着其特殊性的一面,在引入国外的有关组织理念时,同时应该结合我国企业的现状和特点,才能为国内企业的组织变革提供良好的借鉴与参考。本文以国有房地产企业的组织变革为研究对象,首先对本课题的研究背景(包括理论背景、现实背景及个人实践背景)及选题意义进行了介绍,构建了研究框架、论述了研究基础、研究方法及研究内容与目标。第二章对相关理论的回顾与评述。从概念上对组织变革进行了界定,并介绍了组织变革的类型、总结了国内外组织变革研究状况、陈述了组织变革的基础理论知识。第三章回顾了成都中航地产公司的变革历程,主要介绍成都中航地产从2003年到至今的时间段里组织变革的曲折发展历程。第四章重点分析了三维组织变革模型的运作规律,然后结合房地产企业的特点确定变革因素,建立修正三维变革模型的框架,并对模型的要素及对其运作规律进行了较为详细的分析。第五章,根据修正的三维组织变革模型理论,从组织变革过程的角度对成都中航地产的组织变革进行截面分析。文章最后对本研究课题进行了总结与展望,并对研究的不足之处进行了说明。本文的主要创新之处在于通过对成都中航地产的案例分析,并在三维组织结构模型的基础上进行修正运用,初步验证了国有房地产业组织变革的可控因素之间的运作规律。结合中国国有企业的实际情况,总结了影响国有房地产企业组织变革的可控因素,对同行企业实施变革提供了因素借鉴。通过对三维组织模型的修改,重新界定了组织变革的过程,得出在不同阶段企业组织变革的侧重点将会有所不同的结论。这为国有房地产企业方面的组织变革工作提供了管理案例及其分析思路,对国有企业的经营管理和组织变革也有一定的促进作用。更多还原

【Abstract】 The fierce market competition and internationalization trends drive the enterprises to continuously improve its internal organization structure.Whether it is state-owned enterprise or private enterprise,it need to be further broken through and innovated in the internal management mechanism. The State-owned enterprises in order to adapt to globalization and the challenges of knowledge-based economy must be changed in organization forms,business methods and intellectual infrastructure. Although organization change is an old research topics in theory circle,and many experts and scholars have summed up different models of organization change in theoretical research and practice.Such as "unfreezing - development-freeze"three-stage model,Custer model,Loop adaptation model,The system development models,Process reengineering models and so on.However,it should be seen things exist a particularity side in their universal laws.When we introduce the foreign concepts of organizations,at the same time we should be read with the status and characteristics of China’s enterprises to provide a good reference for domestic enterprises’s organization change .The state-owned estate enterprise organization is the research object in this paper.first of all,the research background of this issue (including the theoretical background,practical background and personal practice of the background) and the topics of significance are introduced to construct a research framework,and then discussed the research-based,research content and objectives in the first chapter.The second chapter has reviewed and commented the relevant theory.Concept of organization developmen was defined and it has described the type of organization developmen,summarized the research situation at home and abroad,presented the basic theory of organization change .The third chapter has reviewed the develepoment course of organization change in the Chengdu China Air estate company.It focuses on the tortuous development process of organizationfrom 2003 to the present day time.The fourth chapter has focused on analyzing the operation laws in three-dimension model of organization change ,and then combined the characteristics of real estate companies to determine development factors.Then the framework of model is proposed,and the model parameters and the regularity of their operation has beene detaily analysised.The chapter five, based on the revised theory of three-dimensional model of organization change , it has analysised the cross-section of Chengdu company from the perspective of the process of organization change .At last, the subject of this study were summarized and prospected, and the inadequacies of the study are described.The principal innovation of this article is initially validated the operation of law between the controllable factors of organization change in the state-owned real estate,through case studies of real estate in Chengdu,and revisly applicate the model based on three-dimensional model of the organization change .combination of the actual situation of China’s state-owned enterprises,it has summed up the controllable factors which impact of the state-owned real estate enterprise organization change ,it provide a reference for other enterprises.Through changing three-dimensional model,it redefines the process of organization change ,and comes to the conclusion that business focus will be somewhat different in the different stages of organization change .It provides management case and the analysis of case-thinking for other state-owned real estate enterprises,and have a certain role in promoting state-owned enterprises management and organization change .更多还原