【作者】 严国玮；

【导师】 金文伟；

【作者基本信息】 景德镇陶瓷学院 ， 设计艺术学， 2010， 硕士

【摘要】 当今社会已经是一个以科技为主的社会,人们在生活工作中已经离不开计算机网络,信息的畅通,使数字技术渗透到了社会的每一个领域。同样,艺术设计领域也不可避免的受到了数字技术的冲击。数字技术在设计领域的广泛应用,全面提升了设计的表现力。数字技术在丰富对事物的表现形式、形态,也开拓设计师的思维,引导大众审美理念等方面都起了革命性的变革作用,并引导设计领域走向一个新的高度。数字技术的普及给人们的生活方式带来了不同程度的改变,娱乐、学习和交流等生活的各个方面都变得更加方便。足不出户就可以欣赏到高画质的图像,通过网络进行交流更是让人们感觉不到距离的存在。日用陶瓷设计不仅是设计者内心感受的独白,同时需要得到实践的检验来体现它的价值。当一件作品投放社会,它的造型设计是否适于厂家的生产与销售;是否能够受到消费者的欢迎;消费者到底希望这些产品能在哪些方面有更好的改进等疑问便接踵而至。对此可以通过计算机网络轻松地实现沟通,且在网上对作品提出改进的措施,同时进行消费者消费心理研究等十分方便。为此,本文通过文献研究、案例对比分析(具体事例和图片)等方法,着重在数字技术在日用陶瓷设计中的重要性,数字技术对陶瓷产品的模拟再现、网络丰富的资源信息对陶瓷产品设计的优势,设计师在日用陶瓷产品设计过程中的重要地位,设计沟通在日用陶瓷产品设计中的重要性以及网络虚拟市场构建方面进行了较深入的分析、归纳、整理和总结,以便更好的引导设计师及相关技术人员拓展日用陶瓷产品虚拟新型软件的开发,调动消费者积极的参与性,达到更好的互动效果。更多还原

【Abstract】 Today’s society has become a technology-based society,Work life has been inseparable from the computer network , Information communication, To digital technology penetrated into every area of society. At the same time, Art design is also inevitably affected by the impact of digital technology. The field of digital technology widely used in the design,Enhancing the overall artistic expression. Digital technology in a rich form of artistic expression, artistic form, to develop design ideas, aesthetic ideas and so on to guide the public have played the role of revolutionary change,And guide the art to a new high level.The popularity of digital technology is a revolution for people’s lives, Entertainment, learning and communication in all aspects of life become more convenient.Staying at home can enjoy high quality images, Communicate through the network is no distance to know each other.Ceramics Design is not only a designer feelings monologue, Also need the practice to reflect its value.When a product into the market, Is it suitable for modeling design of factory production and sales? Is it welcomed by consumers? Consumers want these products in areas where there is a better improvement? Etc. Questions will be followed. This can be easily communicate through computer networks. And also can submit improvement measure of the product,At the same time consumer spending psychological research is very convenient.So, In this paper, literature research, case comparison analysis (specific examples and pictures) and other methods,Focus on digital technology in the design of the importance of Ceramics,Digital virtual reality simulation and reconstruction of ceramics product, The rich resources of information network design advantages of ceramic,Ceramic designers in the daily process of product design in an important position,Design of communication in daily importance of product design Ceramic and Construction of virtual market, Etc, depth analysis, summarizing, sorting and summary, In order to better guide the design and development related technical ceramic products daily virtual new software development,Mobilize active participation of consumers, to achieve better interaction effect.更多还原