【作者】 夏锋；

【导师】 黄勇；

【作者基本信息】 对外经济贸易大学 ， 法律， 2007， 硕士

【摘要】 我国2001年新《商标法》正式将反向假冒行为定为侵权,这为司法实践提供了统一的尺度,但是对于这一规定,理论界仍然有不少争议。同时我国关于商标反向假冒行为的法律规制也存在不少问题,法律存在问题也给司法实践操作带来困难,尤其是随着实践发展,其他形式的反向假冒行为也需要进一步进行调整。为此,完善我国商标反向假冒行为法律规制具有重要意义。文章首先通过几个商标反向假冒的侵权案例以及案例争论的焦点问题来初步了解商标反向假冒行为。接着对商标反向假冒理论进行了综述,这也是本文进行探讨的理论基础。为此文章界定了商标反向假冒行为概念,分析了商标反向假冒行为的法律特征及构成要件表现形式等。随后文章分析了商标反向假冒行为的法律规制的发展演变。在此基础上,文章分析了我国商标反向假冒行为司法实践状况,探讨了我国现行法律对商标反向假冒行为的规制存在的问题。最后根据商标反向假冒行为有关理论,结合我国法律规制存在的问题,提出了进一步完善我国商标反向假冒行为法律规制措施,这也是本文最终想要说明的问题。本人认为完善我国商标反向假冒行为法律规制,有利于更好地保护商标权人的利益及商业信誉、有利于制止商业竞争活动中的不正当竞争行为,更有利于我国实施名牌战略,将有助于我国更多的名牌商品打入国际市场。本文主要的特点是提出典型案例,介绍商标反向假冒概念,分析我国法律规定状况,指出存在的问题,在此基础上提出完善法律规制的措施。本文创新主要是:结合案例进行论述;根据法律规制现状及存在的问题提出具体的完善规制措施。更多还原

【Abstract】 The new“Trademark Law”passed in 2001 defined the reversed fake as an infringing act, which provided an unified standard for judicial practice, but there are still a number of disputes in the theoretical community about the definition. Meanwhile, there also exist many problems on China’s reverse counterfeit trademarks on the legal regulations, which brought operational difficulties to the judicial practice, especially with the development of practice, other forms of fake reverse acts need further adjustments. To this end, the perfection of the legal regulation system of trademark counterfeiting shows great significance.The article first explains the concept of the reverse trademark counterfeiting through several trademark infringement cases and issues of counterfeiting cases, then explores the theories of the reverse trademark counterfeiting as the theoretical basis. This article defines the concept of the reverse trademark counterfeiting and its legal characteristics and performance elements. Subsequently the article analyzes the development and evolution of the legal regulation of the reverse trademark counterfeiting.On this basis, the article analyzes the judicial practice of reverse trademark counterfeiting and discusses the problems existing in China’s laws on regulations of the reverse trademark counterfeiting. Finally, according to the theory of reverse trademark counterfeiting and the existing problems in the legal regulation, the thesis proposes some measurements to improve China’s legal acts of reverse trademark counterfeiting regulation, which is also the key of the paper.The author holds that the perfection of the legal regulations on reverse trademark counterfeiting will help to protect the interests of trademark owners and the commercial credibility, to stop unfair activities in the competition, to promote China’s brand strategy, and to produce more and more of China’s brand-name goods into the international markets.The main characteristic of this article is the provision of the typical cases, the concepts of reverse trademark counterfeiting, the analysis of our country’s condition of legal regulation, the existence of the problems, and the proposition of the measure to perfect law rules.The main innovation of the thesis are the discussion combining the cases and the proposition of the measures to perfect law rules in accordance with the problems on law and regulations.更多还原