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我国新闻传播者的媒介素养及其教育初探

Preliminary Analysis of Media Literacy and Media Literacy Education of the Journalists in China

【作者】 史雅娟

【导师】 商娜红;

【作者基本信息】 广西大学 , 新闻学, 2007, 硕士

【摘要】 随着信息时代的到来,大众媒体已经成为人们获得信息和沟通思想最重要的渠道。媒体在社会生活中扮演着举足轻重的角色,人们对媒体也更加依赖,由此产生的媒介素养随之成为当代人的重要素养之一。20世纪30年代由英国学者提出并发起的媒介素养及其教育活动,经由欧美国家逐渐向亚洲国家蔓延并在全球范围内广泛展开,至90年代进入我国大陆。我国大陆学者对媒介素养教育的接触已经有十年左右,在这十年中,国内学者对媒介素养及其教育的理论研究和实践获得了较为丰硕的成果。然而,至今我国的新闻传播者在传播活动中还依旧存在着这样和那样的素养问题,专门分析传播者媒介素养和教育状况的研究也很少。因此,本文选择在新闻传播者的传播活动和媒介素养教育的结合点上立论,以定性和定量分析相结合的方法,从几个典型媒介事件报道入手,研究新闻传播者在传播活动中的媒介素养状况及其影响要素,并在此基础上提出加强新闻传播者媒介素养教育的原则与途径。论文首先廓清了媒介素养和媒介素养教育的内涵,再追溯了媒介素养及其教育的产生和发展轨迹,并梳理了媒介素养及其教育在我国的研究和实践现状。接着,文章选取了重大科技事件、轰动性娱乐事件、纪念性历史事件等可相对体现社会面貌的三类媒介事件进行研究分析。通过对“神六”升空、超级女声、抗日胜利60周年等三个媒介案例分析,概括出当前我国新闻传播者的媒介素养状况和影响要素,并提出加强传播者媒介素养的重要性和紧迫性。论文最后提出了加强新闻传播者媒介素养及其教育的原则,以及对新闻传播者进行媒介素养教育的途径。设想通过提高我国新闻传播者的媒介素养水平,最终实现推动我国新闻传播者和受众整体媒介素养水平的提高。希望本文所做的初步探讨,能够为今后我国媒介素养及其教育研究提供一定的启示。

【Abstract】 With the arrival of the information era, the mass media has become the dominantway for people to communicate and to get information, which means that the media isplaying a more and more important role in our social lives and people’s needs of mediais becoming greater and greater, therefore, the media literacy, a related issue to themedia, has become one of the people’s important literacies. Media literacy and medialiteracy education, raised and developed by British scholars in 1930s, spread from thewest to Asia and then was studied worldwide and finally entered Chinese mainland inthe 1990s.After having studied the media literacy education for about 10 years, scholars in themainland have got fairly great achievements on theoretical research and practice ofmedia literacy and media literacy education. However, there are still some problemsexisting in the work of the journalists, what’s worse, few searches focus on the analysisof the media literacy and the media literacy education of the journalists. Therefore, thisarticle, putting the argument on the crossing point between media literacy education andthe professional behavior of the journalist, studies the status quo and the essentialfactors of journalists’ media of journalists’ media literacy from several typical mediacases which were analyzed in the way of combining the methods of qualitative analysisand quantitative analysis, and then proposes the principles and methods ofstrengthening journalists’ media literacy education.Firstly, the thesis expounds the conceptions of media literacy and media literacyeducation, reviews the origination of media literacy education and its history ofdevelopment, and introduces the current situation of the research and practice of medialiteracy education.Secondly, the thesis analyzed several media cases. Three kinds of media cases——major scientific and technological events, sensational entertainment events andcommemorative historical events which can reflect the society---are chosen to beanalyzed. Based on the analysis of the three typical media cases: the "Super Girl", thesuccessful launch of the spacecraft "Shen Zhou VI" and the 60th anniversary of thevictory of the War of Resistance Against Japan, the article summarizes the present stateand the essential factors of our journalists’ media literacy and points out the importanceand urgency of strengthening the journalists’ media literacy education.Lastly, the thesis introduces the principles and approaches to strengthen thejournalists’ media literacy education, based on which we can realize thegoal——promote the culture and improvement of the media literacy of the journalistand the public.I hope that the preliminary discussion in this article can provide some help to thedevelopment of the media literacy and inspiration to the research of the media literacyeducation.

  • 【网络出版投稿人】 广西大学
  • 【网络出版年期】2007年 05期
  • 【分类号】G206
  • 【被引频次】2
  • 【下载频次】680
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