【作者】 殷祥；

【导师】 马士华；

【作者基本信息】 华中科技大学 ， 工商管理， 2004， 硕士

【摘要】 企业与供应商的战略伙伴关系,使企业在生产、销售、购买、控制和各个领域里,都获得经济效益或节约成本。从本企业角度出发,所需的产品在供货的及时性和质量方面具有了一定的保证;从供应商角度出发,其产品销售也具有了相当的稳定性,从而,从整个供应链的角度出发,降低了生产过程中的不确定性。此外,稳定的关系 ,使得双方可以集中发展各自的技术,提高 产品质量,促使企业获得更高的效益。海尔与供应商的战略伙伴关系保证了公司产品技术的领先性和技术含量,还使公司新产品开发和商品化周期大大缩短,库存和运转成本大为降低。国内空调企业要想与供应商建立强大的战略联盟,首先要寻找优秀的供应商。为了与供应商建立战略伙伴关系,企业要建立网络化的企业运作模式和相应的管理信息系统。处于供应链核心环节的企业要将与自己业务有关的上下游企业纳入一条环环相扣的供应链中,使多个企业能在一个整体的信息系统管理下实现协作经营和协调运作,把这些企业的分散计划纳入整个供应链的计划中,实现资源和信息共享,增强该供应链在市场中的整体优势。另外,要注重企业文化的融合,只有在观念上达成一致,合作才会有成效。最后,为了使战略联盟能持续保持竞争力,还要对供应商进行必要的考核、激励及控制。更多还原

【Abstract】 A company can benefit from a successful partnership with suppliers in manufacturing, selling, purchasing, controlling and other fields. Regarding the company itself, the qualified parts it needs can be delivered in time. Regarding the suppliers, it gains steady sales. So, in terms of the whole supply chain, the uncertainty in manufacture is reduced. In addition, steady relationship can make both sides pay attention to developing technologies and improve the quality of product. The partnership between Haier and its suppliers make the product advanced in technology and stock reduced.In order to establish a ally with suppliers, domestic air conditioner companies should strengthen internal management and make themselves excellent companies, then look for excellent suppliers. In order to establish strategic partnership with suppliers, companies should establish network operating model and corresponding managerial information system. The core company in supply chain should make the relative companies in business a close supply chain and make the companies run and cooperate in a whole managerial information. In addition, the core company should make the scattered plans parts of the whole plan of supply chain, resource and information shared and strengthen the whole advantage of supply chain in market. What’s more, the company should pay attention to fusion of culture. Finally, in order to make the ally keep competitiveness, the company should do necessary check, stimulation and control.更多还原