【作者】 曹轶平；

【导师】 周旭；

【作者基本信息】 湖南大学 ， 艺术设计， 2004， 硕士

【摘要】 本文的研究目的在于从思维科学的角度出发来进行平面设计的图形创意研究。我希望通过这样的研究可以发现更多更好的思维训练方法，挖掘出作为设计工作者的我们的更大的潜力，帮助我们更好的进行有效的设计创意! 文章首先概要阐述了思维的相关概念及其特点，并重点分析了同我们平面设计图形创意关系最为密切的创造性思维。正确、科学、有效的创意思维方式可以推动我们平面设计的发展和进步。 然后采用了换位思考的方式，从不同的视角对于图形创意和思维即思维训练进行研究和分析。一方面从图形创意的角度重新审视了思维及思维训练，力图将深奥的思维科学用通俗易懂的图形语言来进行分析和解释，让我们从另一个侧面来深入了解思维，尤其是创造性思维的特点及其发展潜力；另一方面，又从思维的角度重新去看待我们的图形创意设计，旨在更好的对于它们之间的关联和互动的进行深入的研究发展，尤其是科学的思维训练方法在图形创意中的实际运用，以期尽可能地寻找出思维与图形创意之间的一种平衡点，更好地利用思维的张力将我们的创意之箭射得更高更远。 最后，对于整篇文章进行了总结与分析。通过大量的理论及实践结果分析比对，得出结论：设计的发展需要专业的设计知识，先进的设计手段，更需要设计思维的转换。有了好的思维方式，寻求到了创意内容，才能够更好的把创意内容表达出来，没有思考中的创新就没有设计中的创意。更多还原

【Abstract】 The purpose of this thesis lies in graphic design study proceed from perspectives of scientific thinking .I hope to find more and better training method of creative thinking through the research in order to excavate the potentiality of designers to help us carry on the more effective design.The thesis explained the relevant concepts and characteristics of thinking at first, and analysed creative thinking which closely related to graphic design especially. Correct, scientific and effective meaning of creative thinking can promote the development of our graphic design.From different angles, the thesis analyse and research the graphic design by the meaning of thinking of replacement .On one hand, it examine the thinking from graphic design, and try to analyse and explain abstruse thinking science with the easy-to-understand graphic language, especially the characteristic and development potentiality of creative thinking in depth from another side; On the other hand, it examine graphic design from the angle of thinking, in order to provide a deep research on the relationship and interaction between them, especially the scientific training method of creative thinking which is used in graphic design, and to find out that a equalization point between the graphic design and thinking, and use the tension of thinking better to shoot the arrow of graphic design higher and further.Finally, through a large number of comparison of theories and practices and draw the conclusion: The development of design need professional design knowledge, advanced design means, and especially the conversion of thinking in design. Good mode of thinking and the content of graphic design can express the content of graphic design better. There is no innovation of graphic design without innovation of thinking.更多还原