战略目标导向的绩效管理在保险企业的运用研究

【作者】 骆新耕；

【导师】 张德茗；

【作者基本信息】 中南大学 ， 管理科学与工程， 2003， 硕士

【摘要】 如何创造高绩效，持续保持高绩效，是现代企业管理面临的最现实、最重大的课题。绩效管理作为保险企业人力资源管理的核心所在，主要矛盾成了问题的关键。因此，任何战略制定之后，就需要考虑如何去落实战略。战略通常以目标的形式表现出来，因为目标是可见的，便于传递和理解，从而使企业所有成员的努力都能够朝向一个共同的东西，以实现领导者的战略意图。绩效管理就是衡量目标完成程度、战略落实情况的主要手段。 论文基于上述分析，认为基于战略目标导向的绩效管理是保险企业的必然选择。基于战略目标导向的绩效管理，把绩效考评与目标管理结合起来，把绩效考评和绩效发展结合起来，把绩效发展与目标管理结合起来，把员工个人目标与企业目标结合起来，构建了一个新的绩效考评的原则和工作标准体系，从而更有利于最大限度地实现组织目标。 论文介绍了企业人力资源管理的核心——绩效管理的工作分析方法与操作程序以及建立基于战略目标导向的绩效管理体系的理论和方法。并结合保险企业的绩效管理的特征和绩效考核的现状，对保险企业的绩效管理状况进行了分析和诊断。 在分析和诊断的基础上，构建了保险企业基于企业战略目标的绩效管理体系，同时对保险企业各职能部门的目标导向绩效考核指标体系(关键绩效指标体系)进行设计。设计方案涉及目标导向绩效考核的运作程序、基本内容；目标导向绩效考评指标的设计原则和方法；各部门关键绩效指标的分类、设计和选择原则以及具体指标的设计。论文还对保险企业绩效评价方法——AFT方法具体运用进行了探讨。论文的最后探讨了绩效考核在薪酬体系设计上的运用进行了分析和研究。更多还原

【Abstract】 How to create excellent performance and how to maintain it continuously is the most practical and important task of management of moden enterprises. As the core and main conflict of insurance companies, performance management is the key to this question. The task is to plan how to implement the strategy after it is made out. Strategy often appeares in the form of targets: because the targets are visible and suitable to be passed and understood, these make all the endeavours of the staff of the whole enterprise target against the same goal, which guarantees the realization of the leaders’ intention. Performance management is the main means to assess the achievement of the targets and therefore the achieve- mend of the strategies.On the basis of the above-mentioned analysis, this dissertation concludes that the strategic-target-oriented performance management is the necessary option of the insurance companies. Strategic-target-oriented performance management can better realize the goals of the organigation because it links together performance assessment with target management, performance assessment with performance development, Performance development with target management, and individual goals of the employees with organizational goals of the enterprises, therefore construct a new system of working standards and performance assessment principles.This thesis introdues the methods and operation programms of the working analysis, the theories and methods of the establishment of strategic target-oriented performance management, which is the core of human resource management of enterprises. It also has an analysis and diagnosis of the status of performance management of insurance companies by liking it with the characters of performance management.On the basis of analysis and diagnosis, this paper establishes the system of strategic-target-oriented performance management of Insurance companies, and designs the indicator system (indicator systemof key performance) of target-oriented performance assessment of functional departments of insurance companies. It includes the operational programme and basic content, the design principles and methods; the category, designment and option principles of the key indicators of performance assessment of the functiond departments. It also discusses the concrete operation of performance assessment method for insurance companies-AFT method. Finally, the paper discusses the adoption of performance assessment in the design of reward system.更多还原