【作者】 王溪；

【导师】 毕国明；

【作者基本信息】 云南师范大学 ， 马克思主义理论与思想政治教育， 2003， 硕士

【摘要】 现代企业经济的发展，已不是单纯的经济的发展，它离不开文化的底蕴，也离不开文化对它的支撑。所以，“企业文化”的概念正是顺应时代的要求，于20世纪70年代末80年代初，首先在美国被提了出来。随着中国改革开放的深入和市场经济体制的确立，企业文化建设在中国兴起，并在理论上和实践中不断地得以发展。但企业文化并不是“企业”与“文化”简单的结合，它有着更深刻的内涵和结构层次。本文从物质、制度、行为和精神四个层次对其进行剖析，证明企业文化是一个完整的系统，是一个由内向外发散再从外向内深入的开放网络，它通过树立一套明确的价值观念、工作态度和行为规范来帮助企业进行有效的管理。本文以此作为理论依据，进一步针对中国企业面对激烈市场竞争的现状，提出：中国企业要想在国际市场中争得一席之地，求得更大发展，就必须建设具有中国特色的企业文化。而在此建设过程中，中国企业必须充分重视中国自身的资源优势，继承传统文化的精华，汲取当代先进的管理思想和管理理论，立足自身，博采众长，与时俱进，紧跟时代步伐，针对新经济条件下人们思维和行为发生的变化，重视速度、创新和终身学习，力求在竞争中寻求合作，建设具有中国特色的企业文化，才能卓有成效地促进企业的发展。更多还原

【Abstract】 The development of contemporary enterprises is not only emphasizing the economy， but also connected with the social culture which supports it. Therefore，“Corporate Culture”is put forward to meet the demand of the times first in America at the end of 1970’s and the beginning of 1980’s . In pace with the deepening of Chinese structural reforms and the constructing of Chinese marketing economic system， the theory of corporate culture spreads in China and is put into practice. But corporate culture is not simply to link enterprises and culture; it has deeper intension and certain structure. Corporate culture will be analyzed from four levels in the thesis to demonstrate that corporate culture is an integrated system that can help enterprises to raise the efficiency of business management through a series of value judgments， working attitudes and behavioral rules. On the basis of above theory，the thesis maintains that Chinese enterprises facing sharp competition must build corporate culture that has Chinese characteristics. During the course of construction，Chinese enterprises must pay more attention to resource advantages，carry forward the essence of traditional culture and absorb modern regulatory theory and ideas in the world. In modern days，Chinese enterprise also need to emphasize speed，blaze new trails，study continually and look for cooperation in competition to build corporate culture with Chinese characteristics in the end. All of above content will be explained in the thesis.更多还原