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中国企业跨国经营对策及模式研究

Strategy and Model about Management of Chinese Transnational Corporation

【作者】 王兆义

【导师】 耿玉德; 赵振华;

【作者基本信息】 东北林业大学 , 林业经济管理, 2003, 硕士

【摘要】 中国企业跨国经营是中国经济体制改革和对外开放的产物,也是在社会市场经济体系还不健全的背景下发展起来的,经历了20多年的历程,具有明显的发展中国家企业跨国经营初级阶段的特征。中国已经加入了WTO,面对国际市场的激烈竞争,我国企业跨国经营如何进一步发展,已是摆在我们面前迫切需要解决的问题。企业跨国经营是20世纪70年代中期以后,国际商务研究的重要课题之一。现有的外国直接投资理论大多以发达国家跨国公司为研究对象,主要解释发达国家跨国公司的投资行为。发展中国家在国际直接投资中的地位虽十分弱小,但20世纪90年代以来出现了迅速发展趋势,本文以发展中国家跨国经营理论为指导,总结中国企业20多年跨国经营的成就和不足,通过定性和定量分析,提出中国跨国经营的模式和战略。希望本项研究能够为促进中国企业跨国经营的发展提供一些有价值的参考。

【Abstract】 The management of Chinese transnational corporations is the by-product of the reform of Chinese economy system and opening policy, and has been developing under the background of imperfect socialist market economy. After twenty years of development, it’s still provided with the features of developing countries. Since the entry of WTO, China is now facing more and more heated competition in the international market. How to strengthen the management of Chinese transnational corporations is an urgent problem before us.Management of transnational corporation is one of the tasks of international business research. Most of present theories of foreign direct investment select the transnational corporations in the developed countries as the research target, their main purpose is to explain the investment management of them. While the developing countries used to take a minor position in the international direct investment. But since 1990’s, it has been developing very quickly. In the paper, the author advances the management model and strategy of Chinese transnational corporations by summarizing the achievements and shortcomings of Chinese enterprises during the twenty-year development, and directed by the theory of transnational management of developing countries. It’s the wish of the author that this research can provide some valuable advises for the development of Chinese transnational corporations.

  • 【分类号】F279.2
  • 【被引频次】1
  • 【下载频次】518
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