中国汽车服务贸易若干问题研究

【作者】 杨莉；

【导师】 余晓钟；

【作者基本信息】 西南石油学院 ， 管理科学与工程， 2002， 硕士

【摘要】 汽车服务贸易指从汽车驶下生产线到汽车报废这期间所发生的方方面面的服务。它对汽车产业的发展有着举足轻重的作用，被称作汽车产业的血液。汽车服务贸易所涵盖的范围非常广泛，它包括汽车营销服务、汽车信贷服务、汽车租赁服务、汽车维修养护服务等等。其中，前三者构成了汽车服务贸易的核心层。 随着全球技术一体化以及企业产品同质化趋势的加深，汽车产业的中心开始逐渐向汽车服务贸易领域转移。但在我国，汽车服务贸易一直被视作产业副产品而未得到应有的重视，以至于成了我国汽车产业最大差距之所在。鉴于此，笔者选择该课题作为研究对象。 因为汽车服务贸易涉及的范围太广，本论文的研究主要集中在汽车营销服务、汽车信贷服务、汽车租赁服务三部分。笔者通过在对全球汽车服务贸易的发展以及我国汽车服务贸易现状的分析基础上，结合入世协议，系统研究了我国汽车服务贸易相关方面的发展对策，以期有助于中国汽车服务贸易的快速发展。更多还原

【Abstract】 The automobile service trade includes all sorts of services, which begins from the moment when an automobile drives down from the assembly line to the moment when it goes into its uselessness. The automobile service trade plays such an important role in the development of automobile industry that it is called the blood of automobile industry. It has a broad covering such as the automobile marketing service, automobile credit and loan service, automobile lease service, automobile maintenance service and so on. Among these, the first three parts constitute the core layer of the automobile service trade.With the deepening of global integration of technology and the convergence of product quality, the center of this industry has gradually turned to the automobile service trade. But in our country, the automobile service trade has been neglected as the by-product of industry in such a degree that it remains the field where lies the biggest gap in automobile industry between China and other countries. In view of this, I choose this subject as my research project.Considering the broad covering of automobile service trade, this thesis will mainly concentrate on the following three parts: the automobile marketing service, the automobile credit and loan service and the automobile lease service. Based on the analysis of automobile service trade of the world and of China, and combined with WTO policies, I systematically studied the strategies and measures about the development of the automobile service trade in China, in hope of promoting the rapid growth of our Chinese automobile service trade.更多还原