【作者】 李华军；

【导师】 刘少波；

【作者基本信息】 暨南大学 ， 工商管理， 2002， 硕士

【摘要】 本文是一篇以财务管理问题为主的案例，文章由案例和案例分析两部分组成。案例正文部分较为全面地介绍了兴邦公司的发展历程和经营现状。本文涉及到公司的组织机构、经营战略、财务管理等多方面内容，特别是为2000年公司领导层变更后，新任经理如何总结过去、摆脱目前困境、完成集团公司计划指标和谋划公司未来战略等提供了丰富翔实的背景资料与详尽数据。 案例分析部分着重从财务管理角度入手，通过对公司经营与财务数据的深入发掘和分析，进行了全面的财务指标分析评价—包括盈利能力分析、成本费用分析、资产使用效率分析、财务管理政策评价、偿债能力分析等，从而系统地揭示兴邦公司的财务状况与存在的问题，并提出了相应的解决办法和措施。案例分析的最后部分将公司的财务问题与经营战略进行了有机的联系，为的是能够从战略的角度找到长期解决财务问题的办法。更多还原

【Abstract】 This article focuses on a case about financial management and consists of two sections: case introduction and case analysis.In the first section of this article, comprehensive and clarified introduction were given about how XingBan company developed from beginning and how it is operating at nowadays, in which company organization, operating strategy, and financial management are discussed. Moreover in this section, vivid background information, accurate and objective data were collected and presented, especially to describe what the new manager needed, who was appointed after the company reconstructed in 2000, tried his best to help the company get over the difficulty, achieve the target set by holding company by carefully and scientifically summarizing history and planning for the future.In the section of case analysis, we digested and analyzed the operating and financial data in great deep, through which, financial criteria, such as profit earning capacity, cost & expense, asset usage efficiency, debt repayment capacity and financial management, were introduced and appraised and compared. Based on the above, the problem underlying the adverse financial statues of XinBang could be located and further more solutions and measures could be offered accordingly. In the end, in order to find a law to solve financial problems from strategy point, we bond the financial problem with operating strategy in an organic way.更多还原