企业战略联盟稳定性的理论研究

【作者】 陈艺文；

【导师】 张光宇；

【作者基本信息】 广东工业大学 ， 企业管理， 2002， 硕士

【摘要】 本文主要研究企业实施战略联盟所遇到的稳定性问题。80年代以来，全球兴起了一股战略联盟的热潮，但联盟的不稳定性严重制约其进一步发展。本文试图寻找干扰企业战略联盟稳定性的关键因素，并提出加强战略联盟稳定性的关键措施。 首先本文从战略联盟稳定性涵义、标准和模型进行理论研究，然后分析战略联盟不稳定性的表现类型，其次提出了干扰企业战略联盟稳定性的关键因素，即联盟伙伴的匹配性、收益和风险的对称性、联盟管理的合作性、战略目标的一致性、联盟文化协同性。再其次提出了加强战略联盟稳定性的关键措施，即建设企业核心能力、增进联盟相互信任、推进管理信息化、协调联盟组织学习、促进联盟文化融合。最后根据中国的实际情况作系统分析，就构建我国企业战略联盟的成功之路提出几点思考。 全文纵向以“战略联盟稳定性涵义、标准和模型—关键因素—关键措施—中国的应用”线索组成，横向由“稳定性—不稳定性”、“关键因素—关键措施”、“普遍理论—中国实践”所组成。更多还原

【Abstract】 This paper mainly researches the problems related to the stability of enterprises using strategic alliances. Ever since 1980s, there has been an upsurging wave of strategic alliance fever globally, but the instability nature of the alliance has severely restricted further development. This paper tries to search for critical elements that interfere with the stability of the enterprise’s strategic alliance, and put forward critical measures which strengthen the strategic alliance’s stability.Firstly, the paper have, from the theoretical research of the significance, standard and model of the strategic alliance stability, and through further analysis of the strategic alliance’s instability representational type,Secondly7 raised the critical elements involved in the interference of the strategic alliance’s stability: the alliance partner’s match; the balance between profit and risk; the co-operation of the alliance management; the consistency of the alliance’s objectives; harmonization of the alliance’s culture, Thirdly, the critical measures that strengthens the strategic alliance’s stability, consisting of: construction of the enterprise’s core capabilities; strengthening of mutual trust; promotion of information management; coordinating of alliance’s organizational study; promotion of the alliance’s culture amalgamation. Lastly, the paper has made a systematic analysis based on China’s practical situation, and raised a few note-worthy points about the national enterprise strategic alliance’s methods for success.The whole paper is composed vertically of the following sections: The significance, standard and model of the strategic alliance’s stability; key interference factors; key corrective measures and China’s implementation of the model. Correspondingly within each section, it composes of the following parts: Stability versus instability; key interference factors versus key corrective measures and general theory as opposed to China’s actual implementation.更多还原