【作者】 刘旭；

【导师】 郭彦森；

【作者基本信息】 郑州大学 ， 思想政治教育， 2013， 硕士

【摘要】 随着互联网科技的发展和数字信息技术日新月异,新媒体技术在人们的日常生活中发挥着越来越重要的作用,人们无时不刻地生活在新媒体环境之中。大学生作为作为新媒体技术的热衷者,他们深受新媒体技术的各种影响,新媒体不仅仅是作为一种交流工具存在于他们的生活中,而且影响到他们的学习、生活和工作,新媒体在高校的广泛运用,对大学生来说是一种新的获取知识的途径,也是一种信息交流、人际交往的重要方式。但我们也应当认识到,新媒体的广泛应用也有着负面的影响,其信息传播的便捷性同时也会造成不良信息的加速传播,不可避免地影响到大学生的心理健康,从而成为高校大学生思想政治教育面临的新问题。文章第二部分主要是系统地介绍新媒体和新媒体环境的概念及特点,新媒体具有丰富的交融性、突出的个性化、互动的双向性、信息传播的即时性等特点,而新媒体环境则具有虚拟性、信息的丰富性和信息共享等特点,这些特点让新媒体环境成为现代社会生活中最重要的环境之一。新媒体环境对人们的社会生活产生了重要的影响,特别是对高校思想政治教育有着十分突出的影响,新媒体环境以多种方式影响着高校大学生的生活、学习和思想,这对于高校思想政治教育来说既是重要的机遇,同时也面临着巨大的挑战：新媒体环境拓宽了高校思想政治教育的平台,丰富了思想政治教育手段和方式,让大学生在思想政治教育过程中拥有更大的自主性,从而可以有效改变传统环境下思想政治教育效果不佳的情况。但同时新媒体的复杂性在一定程度上增加了高校思想政治教育的难度,对高校思想政治教育队伍素质和思想政治教育模式都提出了更高的要求,这些都是新媒体环境下高校思想政治教育面临的巨大挑战。针对新媒体环境下高校思想政治教育工作面临的机遇和挑战,文章从四个方面对新媒体环境下高校思想政治教育的开展进行了深入的探讨,首先是构建并不断提高具有新媒体环境下高素质的思想政治教育队伍,其次是构建新媒体环境下大学生思想政治教育网络平台,然后不断探索新媒体环境下的思想政治教育新方法,同时要注重提高新媒体环境下大学生合理运用新媒体的各项素质,从而实现新媒体环境下高校思想政治教育工作的新突破和新进展。更多还原

【Abstract】 With the development of Internet technology and digital information technology advances, new media technology in people’s daily life plays an increasingly important role, people live every moment in the new media environment. Students as keen as the new media technologies, who by the various effects of new media technologies, new media not only as a communication tool exists in their lives, but also affects their learning, life and work, new extensive use of the media in college, for college students is a new way of acquiring knowledge, but also a kind of information exchange, interpersonal communication of important ways. But we should also recognize that the wide application of new media also has a negative impact, and its ease of information dissemination will also accelerate the dissemination of adverse information, inevitably affect the mental health of college students, thus becoming the Ideological and Political education is facing new problems.The second part of the article mainly introduces the concepts and characteristics of new media and new media environment, the new media has a rich blend, outstanding personalized, interactive two-way information dissemination, the immediate features, while the new media environment is virtual, information rich and information sharing and so on, these let the new media environment has become one of the characteristics of modern social life to the environment. The new media environment have great influence on people’s social life, especially has a considerable effect on Ideological and political education, new media environment in a variety of ways to the university life, learning and thought has a huge influence, the deep to the ideological and political education is both an important opportunity, at the same time, also faces enormous challenges:new media environment, broadening the ideological and political education platform, enrich the ideological and political education means and methods, make students have greater autonomy in the process of Ideological and political education, which can effectively change the effect of Ideological and Political Education under the traditional environment is poor. But at the same time complexity of the new media to a certain extent, increased the difficulty of University Ideological and political education, have put forward higher requirement to the ideological and political education of quality and the ideological and political education mode, these are great challenges to the ideological and political education in Colleges and universities in the new media environment.Facing the ideological and political education work in Colleges and universities in the new media environment, opportunities and challenges, the paper from four aspects of the ideological and political education in Colleges and universities in the new media environment was discussed, the first is to build and improve with the new media environment of Ideological and political education of high-quality team, followed by the construction of the new media environment the network platform of Ideological and political education, and continuously explore new methods of Ideological and Political Education under the new media environment, also should pay attention to improve the quality of College Students’ rational use of new media in the new media environment, so as to achieve new breakthroughs in the work of Ideological and political education in Colleges and universities in the new media environment.更多还原