【作者】 宋清华；

【导师】 赵增耀；

【作者基本信息】 苏州大学 ， 工商管理（专业学位）， 2013， 硕士

【摘要】 在当今的社会，员工满意度调查已经成为企业了解员工需求、企业内部改善以及树立企业形象的一个重要工具。但在以往的满意度调查项目中，也存在非常多的不足之处，如调查方法单一，调查考虑的因素过于理论化，分析方法简单等等，使得企业和员工花费了很多精力和时间，但获得的结果却与员工实际需求有很大的出入。本次对员工满意度调查方法的研究和实践，从“以人为本”的角度出发，在调查之初的设计阶段就将员工纳入到项目规划中，使调查的因素更贴近员工的实际关注点，提高了员工实际的参与感和配合度。在数据收集方面，充分利用现代计算机科技技术，设计了生动有趣的调查系统，并且对积极参与的员工给予小礼品的奖励。由于在系统中加入了有效性验证功能，大大避免了无效问卷的产生。另外，计算机系统使得收集和整理数据的时间大大缩短，也提高了本次调查的效率，为企业和员工都节省了时间成本。在数据分析阶段，充分利用Minitab这个统计界公认功能强悍的软件工具，对调查的各个因素影响最终整体满意度的程度进行回归分析和估算，之后又对影响较大的2个因素进行了多个细分人群的进一步分析，给企业改善指明了具体的方向。本次调查实践的XX企业共312人，最终收到有效问卷309份，问卷有效的比例达到了99%以上，另外整个调查活动从设计阶段开始到最终数据收集完毕，总共耗时1周，根据从人力资源部门拿到的数据来看，时间上节省了一半以上。而从此次调查的结果来看，总体的满意度的得分比之以前几次有较大幅度下降，说明此次调查确实触及了很大一部分员工真正不满意的地方。总之，虽然本次调查方法的结果还未全部得到验证，但从目前拿到的部分成果（问卷有效率，员工参与度，时间效率，因素分析和细节分析）来看，是一种更贴近员工需求更迅速有效地调查分析方法，可以作为其他企业进行类似活动的参考。更多还原

【Abstract】 In today’s society, the job satisfaction survey is becoming a very import tool forcompany to understand the expectation of their employees, internal improvement andbuild the enterprise image. But in past survey activities, there were some weaknessimpacted the effect of hitting final target, like uniformed survey method, theoreticalfactors and oversimplified analysis. These shortages caused the big variance betweenthe survey result and actual expectation of employees.This article focused on the method of employee satisfaction survey activities,involved some employees from initial system designation based on the people-orientedconcept. This makes the designed factors related to the actual concentration ofemployees in this company, also improved the participation and cooperation. In datacollection phase, we designed a computer system with live and amazing user interface,then provided some gifts for thanking the effort of participants. The invalid surveyresult can not be submitted because of the validation function of this survey system, andthe computer system shorted the whole process of data collection and sort out, so theefficiency of this survey activity improved a lot, also saved the time and labor cost. Indata analysis phase, we use the Minitab software which is most popular statistic tool toanalyze the impact of each single factor, we can get the impact degree of each factor bythe function of regression. Then we dissected the details of variety people group on thetop2impacted factors to provide the instructions for improvement.There are312employees in this XX Company, and finally we got309validfeedbacks, the rate of effectivity is99%. The whole survey activity lasted about1weekfrom the designation phase to data collection which only half time compared with pastactivities. The score of final result from this employee’s satisfaction survey is lowerthan before, this result shows some really concerned areas were touched in this activities. In summarize, this method used in this practice is more effective and people-oriented proved by the current achievement (effectivity, numbers of participant, timecost, detail analysis etc) although we did not get the result of improvement project wesuggested. It could be the reference to conduct the similar activities for other company.更多还原