【作者】 朱瑛；

【导师】 金永红；

【作者基本信息】 华东理工大学 ， 工商管理， 2012， 硕士

【摘要】 房地产开发项目因其占用资金大,开发时间周期长等特点具有高度复杂性及风险性,且风险呈动态变化。房地产开发项目一般包括项目开发前期阶段、项目建设施工管理阶段、租售管理阶段。在各个不同的阶段,始终存在着不同的风险,但由于房地产项目开发各个阶段在时间上是连续性的,使得房地产开发项目前期阶段的风险识别、分析评估管理尤为重要。是否采用科学有效的风险管理体系来系统的管理、应对项目开发前期的各种风险,将直接关系到整个房地产投资项目能否继续、甚至关系到整个房地产开发公司的成败。而要建立科学、有效的房地产开发前期阶段的风险管理体系,则要求以科学、系统的房地产开发项目前期阶段风险识别与评估分析管理体系为基础。风险控制及管理成功、有序的房地产开发项目市场,不但有利于房地产开发投资企业避免企业投资利益受损,而且有利于整个国家的经济稳定及发展。因此,对房地产开发项目前期阶段风险识别、评估分析管理的研究对整个房地产开发项目及房地产行业有着重要而深远的意义。本文以G房地产开发公司YLB开发项目为例,在参考国内外相关房地产开发项目风险管理研究理论的基础上,用层次分析法(AHP)对YLB项目前期阶段的风险进行识别、评估分析,为房地产开发企业对项目开发前期阶段的风险识别、评估提供了的可行的参考依据。更多还原

【Abstract】 Real estate development projects are highly complex and risky because of its characteristics of massive use of funds and long cycle of development period etc. And the risks during the process of real estate project development usually change dynamically.Real estate development projects generally include pro-construction stage, project construction management stage and rental management stage. And different risks always emerge in each of the three stages. But because the three real estate project development phases are continuous in time, the risk identification, analysis and evaluation management in the early stage of real estate development projects is particularly important. It will directly affect the success of the entire real estate investment project, even result in failure of the entire real estate development company that whether to adopt a scientific and effective risk management system to manage and control various risks in the pre-construction stage of real estate development project. To establish a scientific, effective risk management system on the pre-construction stage of real estate development project, the precondition is to set up a scientific, effective and systematic risk identification and evaluation management system in the early stage of real estate development projects. What’s more, the orderly real estate development market with well-controlled risk management not only benefit to real estate development enterprises to avoid investment interests damaged, but also is conducive to the whole country’s economic stability and development. Therefore, the research on risk identification, evaluation and analysis management in the pre-construction stage of real estate project development has an important and far-reaching significance.On the basis of the reference to relevant domestic and foreign theories of real estate development project risk management, this article adopts analytic hierarchy process (AHP) on the pre-construction stages risk identification, evaluation and analysis management by taking the real estate development project YLB in company G as an example. The article shows that it a feasible approach for a real estate development project to use AHP to evaluate and analysis the risk in pre-construction stage.更多还原