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我国钢铁企业物流外包合作关系的演化博弈研究

The Reserch Based on Evolutionary Game of Iron and Steel Enterprise Logistics Outsourcing Cooperation Relationships

【作者】 姚江芬

【导师】 李泉林; 胡志军;

【作者基本信息】 燕山大学 , 工业工程, 2012, 硕士

【摘要】 本文主要研究我国钢铁企业物流外包问题,围绕物流外包关系的重要性进行分析。为突出在物流外包运作过程中,奖惩、信任和监督对外包合作关系的影响,采用演化博弈与数值验证相结合的的方法进行了讨论。首先,本文介绍了我国钢铁企业物流的发展现状,指出了发展物流外包经营模式是企业提高核心竞争力的一种必要手段,同时证明了钢铁企业物流外包能够节约物流运作成本、强化企业的核心能力、提高生产效率和规避经营风险等。随着我国钢铁企业物流外包比例的不断上升,企业和政府开始重视如何维护物流外包合作关系,因此本文为钢铁企业建立成功的物流外包关系从博弈关系的角度提供了必要的参考。然后,本文介绍了演化博弈的相关理论以及物流外包关系的建立过程和特征,指出了影响物流外包合作关系中的关键因素。通过演化博弈方法分析了钢铁企业和第三方物流企业外包合作与否的策略选择过程及结果,得出在外包合同中加入奖惩措施,对促进稳定的外包合作关系具有重要作用。在研究了物流外包合作双方对于信任的选择问题后,得出只有采取有效措施提升企业被背叛时的收益,对企业的背叛行为进行严厉打击,才能激励企业选择信任策略。通过以上分析,本文认为可以从合同制约、信誉机制、交流与沟通以及保障公平合理等方面入手,建立相应的约束机制,达到维护物流外包关系的目的。最后,本文通过数学建模和数值分析可以看出,为提高钢铁企业和第三方物流企业的合作效率,防止物流外包流于形式或失败,应该注意提高企业间的相互信任,建立一定的惩罚激励机制。

【Abstract】 This paper mainly studies the problem of Chinese iron and steel enterprise logisticsoutsourcing, and to analyse the importance of the logistics outsourcing relationship.ForProminenting the impact of the rewards and punishment, trust and supervision onoutsourcing cooperation relationship in the operation process,we use a method ofcombined the evolutionary game theory and numerical validation to discuss.Firstly, in the paper the present development situation of our national steel enterpriselogistics are introduced. The development of logistics outsourcing business is one of themain methods to improve the core competitiveness of enterprises. And outsourcing play arole in saving logistics cost, strengthen the core ability of the enterprise, improve theproduction efficiency and avoid business risks and so on. By Chinese iron and steelenterprises logistics outsourcing proportion rising Constantly, both the enterprise andgovernment begin to pay attention to how to maintain the logistics outsourcingcooperation relationship. Therefore this paper provided necessary reference for build asuccessful logistics outsourcing relationship.Then the evolution game theory and logistics outsourcing relationship buildingprocess and the characteristic are introduced in the paper. The paper also points out theimpact of logistics outsourcing cooperation relationship in the key problems. It analyse thestrategy selection process and results of the iron and steel enterprise and the third partylogistics outsourcing cooperation through the method of evolutionary game, obtained inthe outsourcing contract with rewards and punishment measures, to promote stableoutsourcing cooperation relationship has an important role. Through the above analysis,We can see from this respect proceed with contract constraint, reputation mechanism,exchange and Fairness, to build corresponding restriction mechanism, in order tosafeguard the logistics outsourcing cooperation relationship.Finally,we can see through mathematical modeling and numerical analysis,toimprove the efficiency of iron and steel enterprises and the cooperation of third-partylogistics enterprises and prevent outsourcing becoming a mere formality or failure,We should pay attention to improve mutual trust between enterprises and establish of amechanism of punish and incentive.

  • 【网络出版投稿人】 燕山大学
  • 【网络出版年期】2012年 08期
  • 【分类号】F426.31;F252;F224.32
  • 【被引频次】3
  • 【下载频次】240
  • 攻读期成果
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