【作者】 郝罡；

【导师】 胡桃；

【作者基本信息】 北京邮电大学 ， 工商管理， 2011， 硕士

【摘要】 物联网是以美国麻省理工学院自动化识别系统中心(Auto-ID Center)研究的产品电子代码(Electronic Product Code,EPC)为核心,利用射频识别(Radio Frequency Identification, RFID)、无线数据通信等技术,基于计算机和互联网构造的一个覆盖全世界万事万物的实物互联网。物联网的出现,是人类社会步入信息时代,技术进步和市场经济繁荣发展的成果,而其实质是人类解放和发展生产力的必然所在。生产力的进步与发展,又作用在人类思维深度与实物之间广度的联系之上,形成了技术和思维的深刻交融与发展。同时,物联网的触手将会遍及到社会的方方面面,逐渐影响和改变着人们的生产与生活方式,带给人类社会意义深远的变革与进步物联网受到世界各国政府的高度关注与投入,在全球范围内蓬勃发展。物联网在我国作为一项重要的新兴产业,获得了国家战略层级的定位并制定了中长期的发展规划,具备巨大的发展潜力和令人振奋的前景。物联网与互联网全面无缝的整合,能够为各行各业带来革命性的重要影响。物联网能够驱动新一轮的全球信息产业的繁荣,促进包括新能源在内的一大批新产业的发展和成熟,促进经济健康、可持续的成长和发展,并大幅度改善人类的工作和生活水平物联网产业链规模庞大,涉及到产业、技术、政策、资金、人才等等诸多环界，发展物联网需要政府和相关企业和机构的共同努力与合作。物联网的应用领域遍及生产与生活的各个层面,作为物联网产业的主要推动力量,通信运营商在面临着机遇和发展的同时,也肩负着建设物联网生态圈,带领其健康发展的历史重任。本文对物联网的产生及发展过程做出了概括性的介绍和总结,论文的研究重点选在了对国内通信运营商,发展物联网的策略和模式的研究和探讨方面。选择中国移动公司作为主要的研究对象,以其目前正在开发和运营的物联网业务作为调研基础,结合信息产业的发展规律和作者在运营商的实践经验,提出了可能的商业模式和发展建议：概括起来即为“观念转型为引导创新的方向、操作模式采取灵活与合作的机制、目标向着全面发展和多方共赢”的发展策略。利用中国移动在通信网络、管理平台、资金品牌、用户资源等方面的优势,建设良好的物联网运营支撑环境,在引领和带动物联网发展的同时,使自身也成长为物联网产业圈的主导者。更多还原

【Abstract】 Internet of Things is the Internet that based on the Electronic Product Code of MIT Auto-ID Center, with the Radio Frequency Identification, wireless data communication. It is also a Internet that found on computer, covers every materials on the world.Internet of Things is the result of the Technological progress, market prosperity and economic development, essence is the inevitable result of development of productive forces.With the progress and development of productive forces, role in the depth of human thinking and physical of width, formed a profound blend and development of technology and the thinking.Internet of Things will bring far-reaching changes in human society and progress.Internet of Things gets high degree of attention and investment by Governments around the world.As an important new industry in China, strategic positioning of national level, developed a long-term development plan, with huge development potential and prospects of exciting. Internet of Things can promote the development and ripe of many new industry including new energy industry. It will also expedite the economic sustainably and healthily, improve the people life and work substantially in the same time.With large chain of things, need the government and relevan tenterprises and institutions, joint efforts and cooperation. Internet of Things applications throughout all levels of production and life, communications operators in the face of opportunities and the development, entrusted with construction, to lead development of the historical responsibility.This article made a general introduction and summary of Internet of Things,and chose research focus on the domestic of development strategies and models of telecom operators.China Mobile selected as the main object of study, select currently being developed and operated the business as a research base, with the law of development of information industry and practical experience in the operator, put forward a possible business models and development proposals:The concept of transition, cooperation mechanism, Joint profit.Use the advantages of China Mobile in all aspects, building a good environment for operation support, leading and driving development, make itself grows into the leader in Internet of Things industry circles.更多还原