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农产品电子商务与物流协同发展策略研究

Research on Cooperative Development Strategy of E-commerce and Logistics of Agricultural Products

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【作者】 杨路明李彬彦

【Author】 YANG Lu-ming;LI Bin-yan;Business Management and Tourism Management of School,Yunnan University;

【通讯作者】 杨路明;

【机构】 云南大学工商管理与旅游管理学院

【摘要】 利用定量分析法,分别从农产品电子商务子系统和物流子系统中选取序参量,采用熵权法和耦合函数建立协同模型,以此测量两个系统间的协同度。选取我国2014—2017年序参量指标的数据进行实证分析,结果发现:2014年系统间的协同程度较低,2015年和2016年处于中等水平,2017年处于高度协同的初级阶段。从权重最大的两个序参量出发,结合系统协同现状定性分析问题,提出相关建议。

【Abstract】 This paper used quantitative analysis method to select the order parameters from agricultural products electronic commerce subsystem and logistics subsystem,and used entropy weight method and coupling function to establish a synergy model,so as to measure the degree of synergy between the two systems. This paper selected the data of order parameter indexes from 2014 to 2017 for empirical analysis. The results showed that the degree of synergy between the two systems in 2014 was low,2015 and 2016 were in the middle level,and 2017 was in the primary stage of high synergy. Therefore,this paper started from the two order parameters with the largest weighting coefficient and combines the current status of system synergy to qualitatively analyze the problem,and put forward relevant proposal.

  • 【文献出处】 资源开发与市场 ,Resource Development & Market , 编辑部邮箱 ,2019年11期
  • 【分类号】F724.6;F323.7;F259.2
  • 【被引频次】6
  • 【下载频次】746
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