【摘要】 民族地区企业软实力构建的最大依托资源是当地的原生态文化,把原生态文化转化成民族地区企业软实力,进而培育成企业的核心竞争力,从而推动民族地区企业的快速成长,并走出民族地区,为当地的经济社会发展提供新的发展动力。最小因子理论告诉我们,在民族地区,企业软实力能否构建成功的关键在于能否从原生态文化中找到自己企业文化的基因,由此构建起独特的软实力体系,实现企业集群发展,进而带动区域速度演化的快速前进。从中国市场化改革以来的民族地区经济发展历史来看,那些能抓住民族地区原生态文化,并转为自身软实力的企业不但实现了快速发展,而且成为某些细分领域的龙头企业,并未当地经济发展做出巨大的贡献。更多还原

【Abstract】 For the construction of enterprises’ soft power in minority areas, the biggest resource is the local original ecological culture, which transforms into the soft power of enterprises in minority areas, and cultivates the core competitiveness of enterprises, so as to promote the rapid growth of enterprises in these areas, to go out of these regions, and to provide new impetus for local development. Minimum factor theory tells us that in minority areas, the key to the success of soft power construction is to find the gene of enterprise culture from the original ecological culture, so as to build a unique soft power system, realize the development of enterprise clusters, and then drive the rapid progress of regional evolution. Since the implementation of market-oriented reform, the economic history in these areas shows that those enterprises not only achieve rapid development, but contribute to local economic development as the leaders in specific fields, with the transformation of original ecological culture into their own soft power.更多还原