【作者】 陈伟；

【导师】 刘希宋；

【作者基本信息】 哈尔滨工程大学 ， 管理科学与工程， 2003， 博士

【摘要】 目前，世界经济的发展变化呈现出两大趋势：一是贸易全球化，二是经济一体化。经济的发展、科学技术的进步、信息化的迅猛推进将世界带入了前所未有的全球化时代，全球性竞争十分激烈，给现代企业的发展带来了全方位的挑战。在激烈的市场竞争面前，谁能够最快地吸收现代化的管理理论和方法，并运用于现代企业管理中，谁就会获得竞争的主动权，谁就能够最快地吸收各种管理创新，把更多的知识组合成独特的竞争实力，赢得市场。 本论文从企业竞争战略的视角，对企业竞争战略与企业价值链进行系统分析和深入研究，探讨价值链管理环境下企业竞争优势的形成，研究价值链环境下的企业成本优势和差异化优势，对构成价值链的基础——“作业链”进行分析；从资金流、价值流和信息流有机结合的系统观点，研究企业的作业成本，对企业成本动因从战略层面上进行分析，为优化企业“作业链”，降低作业成本，实现企业内部价值链优化奠定了基础。论文深入研究了基于企业竞争战略的企业价值链再造——价值链的分解和整合，通过对企业价值链分解的研究，识别企业的核心业务，将非核心业务外包，形成企业核心竞争力；通过对企业价值链整合的研究，探讨企业为了提高市场的响应能力，及时地满足市场需要，在国内外广泛建立企业间的战略联盟；论文基于价值链管理理论，构建评价指标体系和评价模型，运用因子分析法，对企业价值链管理环境下竞争优势进行定量分析和评价，为评价企业竞争优势提供一个可供参考的定量化评估方法。 论文结合网络经济时代的特点，探讨了网络经济时代社会价值链联结方式的新特征——虚拟企业价值链，对虚拟企业价值链的特征、运行机制进行分析和探讨，研究虚拟企业的竞争优势，对虚拟企业价值链构建与管理的原则进行了分析，为虚拟企业在市场竞争中如何获得竞争优势提供了理论支持。 论文将其研究成果应用于斯达价值链管理的实证分析中，将理论和实践 哈尔滨工程大学博士学位论文面函函面面函面面面函面面面面面面密切结合，使研究成果具有重要的理论价值和实用价值。 本论文的研究成果对于我国国有大中型企业转换经营机制、实现管理科学化，建立现代企业制度具有十分重要的战略意义，对于我国企业通过实现价值链管理模式，确立企业核心竞争力，形成持久的竞争优势具有重要的理论价值和现实意义。更多还原

【Abstract】 Trade globalization and economic integration are the two main tendencies of the development of present world economy. The development of economy, the progess of science and technology, together with the informationalization drive the world into an unprecedented era of globalization where the competition is extremely intense, which chanllenges the modern enterprises all-rounded. Under these circumstances, the enterprises, who can rapidly assimilate the modern management theories and methods and apply them, can first obtain the initiative and absorb new methods to strengthen their competitive power to win the market.This article makes a systematic analysis on the competitive strategy and the value chain system of the enterprise from the angle of competitive strategy. It discusses the forming of the competitive advantage, cost advantage and diversity advantage of the enterprise under the management of the value chain, as well as the operation chain-the basis of the value chain. From the angle of the combination of funds flow, value flow and information flow, the article also researchs the cost of the enterprise operation and its motivation, which lay a foundation for the optimization of the operation chain and the reducement of the operation cost together with the realization of the optimization of the inner value chain of the enterprise. A thorough study is made on the regeneration of the value chain on the basis of the competitive strategy-the disintegration and the integration of the value chain. Through the study of the disintegration of the value chain, the core profession of the enterprise is distinguished from the non-core profession which is subcontracted to form the core competitive power of the enterprise; Through the study of the integration of the value chain, the strategic alliance of the enterprises worldwide is formed to improve the market influential power of the enterprise and satisfy the market needs promptly. Based on the theory of value chain management, the system of evaluation index and model is formed. The factor analysis is applied to give the quantitative analysis andevaluation of the value chain under competitive advantages to provide referential evaluating methods.With reference to the characteristics of the net-work economy era, the article approaches the new features of the combining methods of the social chain-suppositional value chain of the enterprise, and its own features , as well as its operation mechanism, its competitive advantages, its forming and managing principles, all of which provide the theoretical foundations for enterprises to win the competitive advantages in the market.The above achievements are applied to the confirming study of the Star Ltd.. The combination of theory with practice deserve the research theoretical and practical significance.These achievements are also strategically significant for the conversion of the operating mechanism of the state-owned large and medium-sized enterprises, the realization of scientific management and the establishment of modern enterprise system. It also shows great theoretical and practical value for the enterprise to determine the core competitve power and form the sustained competitive advantages through the realization of the model of the management of the value chain.更多还原