【作者】 刘晓飞；

【导师】 张文棋；

【作者基本信息】 福建农林大学 ， 农业经济管理， 2013， 博士

【摘要】 创意农业是在世界经济步入创意经济时代，伴随消费需求升级发展起来的新型现代农业形态，是文化创意与现代农业相结合的产物。人类社会在经历了以生产要素为动力和以投资为动力的经济发展阶段后，正在走向以创意为动力的经济发展新阶段。创意已成为推动21世纪经济增长的重要驱动要素。因此，我国应大力发展创意农业，深度利用各种农业资源，提升农业产业价值，实现整体农业产业结构的优化和升级，转变农业发展方式。本文回顾研究文献，借鉴创意农业、金融发展、农村金融相关理论，揭示创意农业内涵、基本特征及必要性，设置创意农业金融支持的影响因素、支持能力及绩效作用的理论模型，提出创意农业金融支持的研究假设框架。以福建省9地市的创意农业企业、金融和创意农业专家、政府官员三类人员为对象，进行走访调查，设计“创意农业发展的金融支持研究”预调查及正式调查问卷，收集并分析样本数据，应用结构方程模型方法开展实证研究，找出创意农业金融支持的重要影响因素及作用路径，并提出创意农业金融支持的对策思路。本文获得以下四个方面主要研究成果：第一，从社会环境、金融机构、创意农业组织三个维度，提炼出创意农业金融支持绩效的十三个影响因素（impact factors），它们分别是基础设施、政策法规、社会中间组织、社会信任，决策、组织、领导、控制，资源、产业、营销、财务和文化，并提出创意农业金融支持能力指标（包括金融创新与风险控制能力、农业创意与品牌运营能力以及管理协同能力三个因素指标），形成本文的研究假设架构。第二，本文运用结构方程模型方法，采用Lisrel8.70软件进行数据分析和模型检验。实证研究发现，在创意农业金融支持绩效的十三个影响因素中，有七个因素（政策法规与社会信任，决策与控制，产业、营销与财务）对创意农业金融支持绩效有显著的正向影响，构成影响创意农业金融支持绩效的重要因素。第三，结构方程模型方法实证研究发现，创意农业金融支持能力的三个因素：金融创新与风险控制能力、农业创意与品牌运营能力以及管理协同能力，对创意农业金融支持绩效都有显著的正向影响。第四，结构方程模型方法实证研究还发现，创意农业金融支持能力分别对社会环境维度（政策法规与社会信任因素）、金融机构维度（决策与控制因素）、创意农业组织维度（产业、营销与财务因素）和支持绩效起中介作用。本文研究成果丰富了创意农业金融支持理论，为创意农业发展及其金融支持实践提供有益借鉴，具有理论价值和现实意义。更多还原

【Abstract】 Based on the literature review on creative agriculture, financial development andrural credit, this study reveals the connotation, basic characteristics and necessity ofthe creative agriculture, sets up a theory model of influencing factors, support abilityand support performance, and puts forward the hypothesis framework of financialsupport for creative agriculture. The creative agricultural enterprise, finance andcreative agriculture experts and government officials in nine cities of Fujian Provinceare interviewed, and then a preliminary questionnaire titled ‘Impact factors of thefinancial support for creative agriculture’ and a questionnaire titled ‘Research of thefinancial support for creative agriculture’ are designed. By collecting and analyzingthe sample data, then carrying on empirical study by the method of the structuralequation model (SEM), this study finds the key factors and functional ways of thefinancial support for creative agriculture, and proposes rationalizations. Findings ofthe study are shown as following:Firstly, from the three aspects such as social environment, financial institutionsand creative agriculture organizations, the research concludes that thirteen impactfactors influence on financial support performance for creative agriculture, includingbasic facilities, policies and regulations, social intermediate organizations, social trust,decision, organization, leadership, control, resource, industry, marketing, finance andculture. And three indexes of financial support ability for creative agriculture areconcluded, including the ability of financial creation and risk control, the ability ofagricultural creation and brand operation and the ability of management. All thefactors above constitute its hypothesis framework.Secondly, based on the SEM, the data are analyzed and the model is tested bythe software Lisrel8.70. It, by empirical study, is found that the seven of the thirteenimpact factors (policies and regulations, social trust, decision, control, industry,marketing and finance) distinctly make positive effect on financial supportperformance for creative agriculture..Thirdly, it, by the empirical study based on the SEM, is found that the threefactors of financial support ability for creative agriculture (the ability of financial creation and risk control, the ability of agricultural creation and brand operation andthe ability of management) distinctly make positive effect on the supportperformance.Fourthly, it, by the empirical study based on the SEM, is found that the financialsupport ability for creative agriculture make intermediating effect on the socialenvironment aspect (policies and regulations, social trust), the financial institutionsaspect (decision, control), the creative agriculture organizations aspect (industry,marketing, finance) and the support performance respectively.Findings of this study not only enrich the theory of the financial support forcreative agriculture, but also provide constructional suggestions for financial supportpractice for creative agriculture.更多还原